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Online Medical and Dental Marketing with Yahoo!
Yahoo! is a leading search engine that can play an important role in promoting a medical website or a dental website. Yahoo! receives nearly 10 billion searches each month, which makes it the second most power search engine after Google. Every comprehensive medical IT marketing plan must include SEO strategies to improve rankings on Yahoo!
Online medical marketing and promotion of health systems can become highly effective when a doctor, dentist or another medical professional is able to achieve high rankings on search engines such as Yahoo! It can drive the relevant traffic of potential patients to the medical website or dentistry website. That makes it an easy, inexpensive and efficient way to stay connected with potential and current patients.
To understand its potential better, it is worth noting that approximately 2.5 billion Internet searches for information take place in the U.S. alone each month. This is an indicator of the power and reach of IT for healthcare in terms of marketing and promotion of medical sites. 100 million people visit Yahoo! each day globally.
Yahoo! also provides services such as Yahoo! Domains, Yahoo! Web Hosting, Yahoo! Merchant Solutions, Yahoo! Business Email, and Yahoo! Store to small businesses and professionals. Personalized retargeting also gives entry to the growing Yahoo! Network Plus. These can be a key part of an online medical or dental marketing strategy.
Yahoo! Directory offers another interesting opportunity for doctors and dentists in terms of medical web marketing. A link to your site from the Yahoo! Directory can increase followers and improve search ranks. Moreover, if your practice is listed in Yahoo! Local, its contact and service information are easily accessed daily by potential clients in your locality.
Another addition, extremely useful to doctors and dentists, is Yahoo! high tech quality maps that show directions, adjusting routes, and with just one click enables a special feature on the map to carry out search by categories like medical clinics, dental labs, and pharmacies. These are particularly accurate and valuable in United States and Canada because they are Yahoo!'s major markets. Therefore, listing your practice here is likely to expose your medical or dental practice to an enormous client base.
Medical IT marketing with Yahoo! can help boost your image and practice. This is why Ekwa Marketing has set up a special team whose expertise and dedication that can make Yahoo! a great marketing tool for your practice.